Candy crush fans will be excited about the new Candy Crush game for mobiles, which comes courtesy of the makers of Zynga. This new offering looks pretty impressive. In the game you take on the roll of a CEO who has taken over the Candy crush empire after it falls on hard times due to recession. The storyline revolves around the return of two unlikely entrepreneurs who come up with a new formula for the successful business, resulting in the company's resurgence. The story revolves around a series of increasingly difficult levels that you need to pass before you ultimately reach the CEO level and earn his trust.
The game is very much like the old-school Candy Crush games, in that it features a mixture of arcade and time management mechanics. However, it does add a new wrinkle to it by introducing a unique turn-based strategy game in which you need to earn points (candy) by making the most number of 'likes' in a seven-level battle against the King, who is always trying to eat away at your capital. The objective is to earn more points than the King by making the highest number of friends during each level. The game has a nice minimalist design, but it's not cluttered like that - it's still got plenty of bright colors and attractive animation. It's also got a nice score, which makes the experience worth the price.
As you progress through the game, you'll find out who the King is, and the further in the game you go, the more interesting things you learn about the Candy Kingdom. One of the things that made the original Candy Crush an addictive game was its focus on user generated content - that is, you'd unlock new levels when you win the battles you've fought in and obtain items and bonuses. The new game adds a new wrinkle to that by adding a social element: as you make friends, you can invite them into the candy kingdom to help you progress through the levels, and they can even join your party. This turns the gaming experience into an online activity in which you interact with people from all over the world who enjoy playing games together. If you enjoyed the original, then this version might be just what you're looking for.