Brave for Mac is the brainchild of Brendan Eich (co-founder of the Mozilla Project). It’s a ultra secure, open source web browser that is based upon Chromium/Blink engine, and it aims to block website trackers and remove intrusive internet ads. In doing so, it will replace them with ads that are sold by Eich's company.
The browser also aims to improve your online privacy by sharing less data with ad customers. It does this by targeting web ads via an analysis of users' (anonymous) browsing history. Brave for Mac opts to retain 15% of ad revenue for itself, pay content publishers 55%, ad partners 15% and, (this is the good bit) give 15% to the browser’s users’. You, the user, can then donate to bloggers and or other web content providers through a micropayment system.
Brave for Mac has been designed specifically to block ads and trackers, which slow your browsing speed down, spend your bandwidth, and try to access your private data. The developers want to show tailored, clean ads, in order to help fund website owners and other Brave users alike.
Brave for Mac does come with a few handy security tools built-in to help protect your privacy. For instance, by integrating HTTPS Everywhere, Brave ensures your connections to websites are always the securest they can be. The browser also blocks tracking pixels and tracking cookies, and you also can set your default search engine to Duck Duck Go, instead of Alphabet’s standard engine.
Overall, Brave for Mac is a really quick web browser that has a crisp, trimmed down interface, which is really easy to use, and joy to navigate the web with. Upon testing, we were able to navigate to our favourite websites in hardly any time at all, with no glitches in sight. The security tools are first rate, and the fact you can help out developers by giving back to the community is real bonus feature. All in all, Brave for Mac is definitely a browser to check out.