Supermarket VR - Virtual Reality Market Research Tool
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Supermarket VR, an Android app by VRR in the Utilities & Tools category, revolutionizes marketing research through virtual reality technology. Users can simulate shopping experiences in a virtual supermarket, choosing between linear shelves or free movement. The app generates a heat map showcasing user purchase behavior, offering valuable insights for market studies.
Supermarket VR provides two research modes: linear shelf browsing for detailed product examination and free movement using a GamePad or teleportation for immersive exploration. Users can customize the supermarket layout, shelf types, product placement, and more, tailoring studies to specific marketing needs. Device requirements include Android compatibility for optimal performance.
