Zarget is a conversion rate optimization software product that has A/B testing, combined with Heatmaps and Funnel analysis modules. The service also has a chrome plug-in available as well. With Zarget, conversion rate optimization has been taken to a new level.
Zarget believes conversion rate optimization is a cyclical process that requires continuous attention. This is why they provide Funnel analysis, Heatmaps and A/B testing modules in one product.
Funnel AnalysisZarget’s Funnel analysis module is able to assist in identifying the pages in the conversion funnel that have high visitor drop-offs. Giving clear indication of any red flags on the website.
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HeatmapThe Heatmap module is able to help in visualizing website visitor behavior, showing graphical click aggregates.
A/B TestingA/B Testing enables testing of multiple variations of a webpage against each other in order to select the best performing variation with the highest conversion rate.
Integrations.Zarget integrates with Google Analytics, but unfortunately doesn’t have an API available.
PricingZarget uses a freemium subscription pricing model, with plans starting from $15.00 per month. There is a free trial available (no credit card required). Upon signing up Zarget automatically subscribes you to the free trial version for 30-days, with all of the features offered. All subscription package prices are dependant on monthly visitor numbers. They start at $30 per month for up to 10000 visitors, on an annual plan.
Bottom LineZarget is a solid software package that reduces dependency on multiple tools to ensure a smooth and seamless optimization experience across your website. With an abundance of tools such as a self-service visual editor, live heatmaps for interactive elements, A/B testing via a Google Chrome plugin, and traffic and conversion tracking, you can see why numerous businesses use Zarget to optimize their conversion rates. Zarget is suitable for businesses of all sizes including Freelancers, SMBs and Large Enterprises.
